Effective Strategies To Boost Your Facebook Page Engagement

Amongst all the social media channels, Facebook has always been the one receiving the most preference from the business world. Being the third-most visited website worldwide with 2.50 billion monthly active users, Facebook is a platform that no business can overlook. When it comes to Facebook marketing, what matters the most is the engagement rate. The higher the engagement rate of your Facebook page, the better will be your business reach.
The global average Facebook page engagement rate stands at 28.3%. While the figures may not look very attractive, it is still one of the most effective ways to connect and engage your target audience with your brand. However, with more businesses joining the Facebook bandwagon, boosting the engagement rate becomes trickier.
So here, in this article today, we, at TimesPro, a leading institute of digital marketing in India, will be sharing with you some of the effective tactics you can adopt to boost your Facebook page engagement.

Determine the Best Time to Post

Facebook, Effective Strategies to Boost Your Facebook Page Engagement, TimesPro, TimesPro
To enhance your Facebook page engagement, posting when your target audiences are online works incredibly. While early afternoon is a universally accepted best time for Facebook posts, the perfect time can vary from brand to brand. On the basis of your industry, audience, and other relevant data, you can determine the right time to post on Facebook.

Go Live to Connect with Your Audience

When your aim is to ramp up the engagement rate of your Facebook page, going live would be the simplest way to do so. Live videos can invite up to 6 times more interactions as compared to regular videos. Promoting Facebook Live well in advance ensures maximum engagement. But make sure that your Facebook live video is long enough to give time to your target audience to join the stream and engage with your brand better.

Ask for Feedback

It so happens that people have a lot to say, but they are not given the right opportunity. To give your customers a chance to speak, you can use the Facebook platform to ask for their feedback. It not only makes them feel valued but can also work wonders in increasing your Facebook page engagement rate. When you share the blog posts or relevant news about your brand, you can ask for opinions and make your audience feel included.

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